Archive for mrichards
Think Pay-Per-Click Advertising Isn’t For You?
The fight to be found on page on page one of Google by local small-business owners, leaves many wondering if a pay-per-click strategy is right for them. There are plenty of reasons why one would question if it is right for their business: “it’s too expensive”, “I can’t compete with the big guys”, or the […]
Is Pokemon GO The Saving Grace for the Brick and Mortar Business?
In a seemingly all-encompassing digital world, people are more connected than ever. With just a click of a button, you can find out which one of your High School classmates had a baby this week, or got engaged last week. The days of surprise or anticipation are nearly over. With as much information as you […]
Benefits to hiring a Google Certified Partner Agency
To become a Google Certified Partner Agency, you are required to have your marketing professionals take and pass a series of complex tests with a qualifying score and your agency must meet a strict set of requirements to gain certification. Once an agency has met these requirements to become a Google Certified Partner Agency, they […]
Why SEO Works So Well
What Can SEO Do For You Google gets 40,000 Searches per Second… That’s 3.5 Billion searches a day! And no matter what your product or service, if you aren’t ranking on the top page, Then you are missing out on your share of those customers. Good SEO puts you on that top page… Great SEO gets you […]
Why Social Media Marketing is important in 2016
Many times, social media marketing can be the boost that takes your other marketing efforts such as; SEO, pay-per-click, or even an email marketing campaign to the next level. Just one of the benefits of social media marketing includes the ability to reach people who may not chose to visit your website through SEO or […]
Microsoft Not Supporting Internet Explorer 8, 9 , & 10 after January 12th!
It feels like just yesterday when AOL dominated a majority of cyber communication and web browsing. Even then, Internet Explorer seemed like a strange secondary product to some. As AOL seemed to trickle away, Internet Explorer pretty much was the exclusive tool for internet users and their browsing needs. Around 2002, just over 90% of internet […]
WooCommerce Goes 0-10 Million Real Quick
Over the last 10 years or so, there have been a plethora of eCommerce solutions being put out there. It seemed like for the first 5 years of the recent decade, every new solution was going to be the “next best thing”. Yahoo really kicked off the millennium with their turn-key solution (which some businesses […]
4 Reasons Why Your Outdated Website is Costing You Money
Let’s face it, in today’s connected world your website is the face of your small (or large) business. It’s more than likely the first thing potential customers see, and it’s more than likely it’s what will drive them to do business with you. A strong web presence is more important than ever today. Sadly, many business […]
3 Tips to Land You in Google’s 3-Pack Local Results Box
Big changes have occurred in Google’s highly sought after local results box, as these searches will now return only three results instead of seven, and the top three results will be without contact information. With these new changes in effect, here are 561 Media’s 3 tips to optimizing your site to fit into the 3-pack […]
Optimizing Your Investment – Next Step to Success
So you’ve got a clean, beautifully designed, functional website – now what? Now it’s time to Optimize Your Investment so that your target market can find it, and use it effectively, even if they don’t know it exists yet. Think about it this way: if you owned a surfboard shop in San Diego called “Surf & Sun”, […]