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Archive for mrichards

5 Reasons Your Current SEO Company Fails

It’s no secret that Search Engine Optimization is a profitable marketing approach offered by custom website design and development companies that, when done properly, draws in relevant traffic for your business. But when your business does well, can you really tell if it’s a direct result of your SEO company? Yes, and just the same, […]

Combining SEO and PPC to Dominate the Search Engines

SEO (search engine optimization) and PPC (pay per click advertising) are two great ways to increase the traffic to your website, and ultimately, gain more customers for your business. You can run SEO or PPC campaigns individually with great results, but it is when you combine them that you see the greatest impact on your […]

How To Choose an SEO Company That Will Get You Results

Everybody wants to rank #1 on Google for competitive search terms that will generate valuable leads for your business, but very few people or companies know how to do it. Unless your business has enough resources to bring on an entire new marketing department to handle all of your SEO needs in house, it is […]

6 Excuses You Can’t Afford to make About Marketing Your Business

As a business owner, it probably feels like you have a million things to do when it comes to running your business. From making sure the utility, internet and rent are paid on time to dealing with payroll or sending out invoices, no one said running a business was easy and you probably are nodding […]

Will the Mobile Index Put You Ahead or Behind Your Competition?

By now you’ve probably heard about the mobile index scheduled to go live by the end of this year. During the surging waves of Google leaks and announcements last year, thousands of marketing professionals and savvy businesses owners underwent a mild Y2K period of running around aimlessly to get prepped for the arrival of the […]

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Think Pay-Per-Click Advertising Isn’t For You?

The fight to be found on page on page one of Google by local small-business owners, leaves many wondering if a pay-per-click strategy is right for them. There are plenty of reasons why one would question if it is right for their business: “it’s too expensive”, “I can’t compete with the big guys”, or the […]

Is Pokemon GO The Saving Grace for the Brick and Mortar Business?

In a seemingly all-encompassing digital world, people are more connected than ever.  With just a click of a button, you can find out which one of your High School classmates had a baby this week, or got engaged last week.  The days of surprise or anticipation are nearly over.  With as much information as you […]

Benefits to hiring a Google Certified Partner Agency

To become a Google Certified Partner Agency, you are required to have your marketing professionals take and pass a series of complex tests with a qualifying score and your agency must meet a strict set of requirements to gain certification. Once an agency has met these requirements to become a Google Certified Partner Agency, they […]

Why SEO Works So Well

What Can SEO Do For You Google gets 40,000 Searches per Second… That’s 3.5 Billion searches a day! And no matter what your product or service, if you aren’t ranking on the top page, Then you are missing out on your share of those customers. Good SEO puts you on that top page… Great SEO gets you […]

Why Social Media Marketing is important in 2016

Many times, social media marketing can be the boost that takes your other marketing efforts such as; SEO, pay-per-click, or even an email marketing campaign to the next level.  Just one of the benefits of social media marketing includes the ability to reach people who may not chose to visit your website through SEO or […]