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J’Rêve Cosmetics was founded by Joy Smith in 2018. Joy has always had a passion for Art, Glamour, Beauty, and Health. She created J’Rêve Cosmetics to help share her passions with the world.

Joy was born in New York. She has been a licensed Cosmetologist for the past 25 years. She competed in beauty pageants in her late-teens which furthered her career in modeling. She spent the next several years working with some of the worlds finest photographers and celebrity makeup artists as she traveled internationally as a published model, based in New York City. She has experience on both sides of the camera and has worked with some of the biggest names in the modeling industry. Joy has been published with Pamela Anderson, Kate Moss, Gisele Bündchen, Stephanie Seymour, and Cindy Crawford. Today, she is a mother of two children, resides in Palm Beach County, and is working on sharing her passions with others.