Google’s AI Overviews (those AI-generated summaries that now appear at the top of search results) have exploded. According to seoClarity’s research, they’ve increased by nearly 475% year-over-year. They now show up on roughly 30% of all desktop searches, and that number keeps climbing. Why does this matter? Because when an AI Overview answers someone’s question, […]
The End of Traditional SEO and the Rise of Answer Engine Optimization For over two decades, SEO has operated on the same fundamental premise: identify the right keywords, optimize your pages for them, and climb the rankings. That playbook is not just outdated. It is becoming irrelevant. The search industry is undergoing its most significant […]