Open Position
Senior Account Manager, Digital Strategy
We are looking for a Senior Account Manager who has taken brands to market and grown them on social. You will own a portfolio of retainer clients across paid media, social, SEO, web, and email, and you will be the person who decides what each client should do next and why.
This is a strategy seat, not a relay seat. You will build go-to-market plans for launches and new offers, run the social strategy behind each account, and hold the client relationship at the owner and marketing-director level. Our specialists and our AI agents do a lot of the production; you make sure it adds up to growth the client can see.
After your first 90 days, you will also lead the build of our creator and UGC network: the local talent and creators we bring into client campaigns, and eventually an affiliate program we can offer to clients.
Three things we will not compromise on.
You will guide specialists in every channel, so you need real depth in all three.
Go-to-Market Strategy
You have taken brands, products, or offers to market and can show the results. Positioning, audience, launch sequencing, offer design, and choosing the channels that fit the budget.
Social Media
Deep, current command of Instagram, TikTok, Facebook, and LinkedIn: content strategy, short-form video, creators and UGC, community, and reading what the numbers actually say.
Performance Marketing
Meta Ads, Google Ads, SEO, and email at the level where you can direct specialists, challenge a plan, and connect spend to revenue (CPL, CAC, ROAS, LTV).
You will also need
- 5+ years in digital marketing, with at least 3 leading client accounts or brands at an agency or in-house
- A go-to-market plan you led from start to finish, with results you can walk us through
- A track record growing brands on social, including creator or influencer campaigns
- Executive presence: you are comfortable leading owners and marketing directors, delivering hard news, and getting decisions made
- Strong written communication; your recaps and plans are clear enough to act on without a follow-up call
- Comfortable working alongside AI tools and agents, and clear about where a person's judgment has to stay in the loop
- Organized enough to run many accounts at once in Asana without dropping details
- Own a portfolio of retainer clients as their strategic lead and day-to-day point of contact
- Build go-to-market plans for product launches, new locations, new offers, and seasonal pushes: positioning, audience, channel mix, budget, and the measure of success
- Set the social strategy for each account and hold the content calendar, creative, and community management to it
- Direct our paid media, SEO, design, and content specialists, and our AI agents, so the work across channels points at one goal
- Lead monthly strategy reviews: explain performance in plain English, recommend what changes, and get decisions made
- Protect and grow the book: spot risk before the client does, and turn results into expanded scope
- Build and manage our creator and UGC roster: source and vet local talent and creators, set rates and usage terms, brief content, and measure what it returns
- Scope and launch affiliate and creator programs for clients who fit, and own their performance
- Mentor junior account and social team members and raise the standard of client communication across the team
None of these are required, but they will move you up the list:
- Experience building or running an affiliate, ambassador, or creator network
- Existing relationships with South Florida creators, influencers, or media
- Agency experience with local service businesses and ecommerce brands
- GoHighLevel or HubSpot experience
- Meta or Google Ads certifications
Think this is you?
Attach your resume and tell us about a go-to-market plan or social program you led, and what it produced.